When it comes to building a great customer experience, it can be hard to know where to start. With the influence of technology on consumer behaviour, the increasing importance of gamifying the employee experience and the importance of storytelling, there are so many factors that now go into creating a great customer experience.
But, with customers expecting more from us than ever before, it’s not a challenge that can be ignored.
We’ve pulled together the top tips from industry thought leaders, including Professor Moira Clark, Jason Sharpe and Ian Golding.
While the full story can be found in our eBook How to Build a Great Customer Experience, we’ve compiled the most important takeaways in this SlideShare presentation:
If you want to explore any of these topics in more detail, take a look at the full eBook here: