Sam Roberts

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Three Ways Hospitality and Leisure Brands Can Face the CX Challenge

Posted by Sam Roberts

Arguably, the challenge for the hospitality and leisure brands is clear, customers expect more than ever before. But, for every organisation in this sector, the specific challenge is different,...
Read More January 12, 2017

Topics: Customer Experience, Customer Engagement

4 Questions to Consider When Reinventing Your Company Culture

Posted by Sam Roberts

Reinventing your company culture is a huge ask and there's no shortcuts. To help you with a few of the hurdles, here's 4 questions to consider if you're at the start of your journey.
Read More January 10, 2017

Topics: Employee Engagement, Emotional Engagement, Culture

8 Things to Think About in Customer Experience For 2017...

Posted by Sam Roberts

Whether you're looking to shake things up in 2017, or you just want to explore what lies ahead, we've got the definitive scoop on all of the hot topics that will be dominating customer experience and...
Read More January 5, 2017

Topics: Customer Experience, Customer Engagement

How Connectivity Can Improve Emotional Engagement With Customers

Posted by Sam Roberts

If you’re anything like me, when you’re looking to buy something new, you’ll grab your phone and start browsing the Internet. We all know that online purchasing has become an incredibly immersive and...
Read More November 11, 2016

Topics: Emotional Engagement

Orbit’s Approach to Customer Feedback

Posted by Sam Roberts

Two years ago, Orbit set itself some pretty tough targets. These sat underneath its 2020 vision, which is around improving the quality of their customers' lives, and helping them create thriving and...
Read More September 14, 2016

Topics: Customer Feedback, Customer Experience

What is Emotional Engagement Really About? [Infographic]

Posted by Sam Roberts

Have you heard the news: emotion is the key to winning the hearts and minds of your customers and employees. In fact, Forrester has even gone as far as to state emotion is the key to CX loyalty.
Read More August 24, 2016

Topics: Customer Emotion, Emotional Engagement

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