Posted by Sam Roberts
Each customer is different. They all evaluate your products, services and experiences from a different perspective. In order to keep your customers engaged, your company needs to understand...
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August 10, 2016
Topics:
Customer Emotion,
Emotional Engagement
Posted by Sam Roberts
We've witnessed a major shift in power - we're in a place where the customer rules the brand. To get ahead of your competitors you need to figure out a way of offering a distinctly better customer...
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August 3, 2016
Topics:
Emotional Engagement
Posted by Sam Roberts
How would you find out the number of dissatisfied customers that you’ve had this month? Would you look at feedback forms which gave you a poor rating?
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August 1, 2016
Topics:
Voice Of The Customer
Posted by Sam Roberts
Did you see the heartwarming tale of Patrick and Emily that was being shared on LinkedIn earlier this year? If you did, you’ll know why it’s a lovely example of genuine emotional engagement.
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July 8, 2016
Topics:
Employee Engagement,
Customer Emotion
