Exceeding Customer Expectations

Posted by Gary Schwartz

Throughout this series of blogs, we’ve been looking at how brands can exceed their customers’ expectations, through every touchpoint along their journey, and in summary it’s clear that businesses...
Read More June 27, 2014

Topics: CRM, Customer Expectations

A Customer Engagement Platform for the Enterprise

Posted by Gary Schwartz

Customer Engagement technology delivers the ability to interact with customers on their terms: providing content that they choose to receive, and allowing them to provide feedback when it’s important...
Read More June 26, 2014

Topics: Customer Engagement, Customer Engagement Platform

The best time to ask for Customer Feedback

Posted by Gary Schwartz

The last few weeks I’ve been waiting for my passport renewal to arrive. My excitement when I received a “delivery attempted” notice was palpable once I tracked the parcel and found its origin was the...
Read More June 20, 2014

Topics: Customer Feedback Management

Fast feedback that inspires action

Posted by Gary Schwartz

Twenty million people travel each year between London and Scotland on East Coast Trains. It’s a challenge to keep those customers happy. Often, the Moments of Truth® in a train traveller’s customer...
Read More June 18, 2014

Topics: Fast Feedback, Customer Feedback Solution

Driving Business Results through Customer Engagement Technology

Posted by Gary Schwartz

Customer Engagement technology is currently being used by some of the UK's largest and most successful brands. This blog will look into how Customer Engagement technology is being used by some of...
Read More June 18, 2014

Topics: Customer Engagement, Customer Engagement Technology

How is Customer Engagement different to CRM and Customer Experience?

Posted by Gary Schwartz

Customer Engagement technology is distinguished from CRM and Customer Experience technologies in that it focuses on a specific aspect of the relationship companies have with their customers, and the...
Read More June 13, 2014

Topics: Customer Experience, Customer Engagement

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