Getting to the bottom of Customer Feedback Analysis

Posted by Hards

Big Data is definitely a big buzzword but you don’t need to be lost within your data warehouse for it to be a problem.
Read More October 28, 2014

Topics: Customer Feedback, Customer Feedback Analysis

Customer Satisfaction Surveys - Is there another way?

Posted by Jules

So you've moved on from customer comment cards and have decided to try your hand at an online customer satisfaction survey.
Read More October 27, 2014

Topics: Online Survey, Customer Satisfaction Survey

Customer Surveys: Is there anybody out there?

Posted by Jules

These days it seems like there are customer surveys everywhere, everyone wants to know how you felt about your meal, the service, the delivery, the shirt you've just bought etc.
Read More October 27, 2014

Topics: Customer Surveys

Quantum Theory & Voice of the Customer, or are your Customers Quarks?

Posted by Mike McMaster

The Observer Effect lurks in the depths of quantum theory and chucks up a challenge to scientists - the act of measuring something changes the thing that is being measured.
Read More October 23, 2014

Topics: Voice Of The Customer

Using Proactive Communication to Deliver an Amazing Customer Experience

Posted by Maria

I don’t know about you, but as a customer I like it when things are made easy for me; when brands tell me everything I need to know before I have to chase them, make it personal and relevant to me...
Read More October 2, 2014

Topics: Customer Experience, Proactive Communication

What Customer Loyalty Really Means

Posted by Molly

John Lewis have recently announced that they will be stopping their ever-so-British offer of 'free tea and cake' for those on their loyalty scheme. The news has sent shockwaves around the world of...
Read More September 26, 2014

Topics: Customer Loyalty, Customer Loyalty Schemes

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