What "empowering the frontline" really means for your brand

Posted by Yiannis Maos

We’re big fans of storytelling – it’s one of the best ways to get to the true heart of the matter.
Read More July 6, 2016

Topics: Contact Centre Customer Experience

Part Two: 3 more types of bias that CX experts need to know about

Posted by Emma Rudeck

In our second blog post on cognitive bias, we’re going to look at 3 more traits that will help you shape your customer service experience and prevent knee-jerk changes to the business based on single...
Read More June 29, 2016

Topics: Customer Experience

Part One: 3 types of bias all CX experts need to know about

Posted by Kirsti Anderson

As important as statistics and metrics are, numbers rarely tell the whole story. Customers make decisions based on a wide range of factors – many of which are seemingly intangible.
Read More June 28, 2016

Topics: Customer Experience

Why Emotion needs to be tied to Business Results

Posted by Sam Roberts

Think back to the last time you experienced great service. What made it ‘great’? Without a doubt, it will have been the person you spoke to on the end of the phone or online chat.
Read More June 24, 2016

Topics: Customer Emotion

Why Customer Loyalty is More Important than Customer Satisfaction

Posted by Emma Rudeck

If you ask most business leaders whether they want satisfied customers, chances are they’re going to say ‘yes’. It’s not really a surprise because we know that happy customers are a part of any...
Read More June 16, 2016

Topics: Customer Loyalty, Customer Satisfaction

Upcoming Webinar: How to deliver customer experience excellence by emotionally engaging your employees

Posted by Sam Roberts

Research shows that if your employees are disengaged then they’re probably not going to deliver the experience your customers are looking for.
Read More June 15, 2016

Topics: Employee Engagement

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